Categories
Tags
2013 AGM Alfred Graham association Automotive brussels China Conference CRIA EU Europe European Hangzhong Zhongce Rubber Imported Imported Tyre Manufacturers Association Imported Tyres Imports Import tyres ITMA ITMA Europe Labelling legislation manufacturer Marketing meeting Membership Membership growth Membership resources News rolling noise safety Scandinavian Tyre and Rim Organisation statistics Stats Technical Tire TREAD Tyre Tyre Industry Tyre Industry Federation tyre labelling tyre labelling legislation Tyres wet grip ZenisesArchive
- March 2023
- May 2022
- March 2020
- July 2019
- May 2019
- November 2018
- October 2018
- September 2018
- July 2018
- May 2018
- April 2018
- December 2017
- October 2017
- June 2017
- April 2017
- March 2017
- April 2016
- March 2016
- November 2015
- May 2015
- January 2015
- November 2014
- July 2014
- April 2014
- January 2014
- September 2013
- June 2013
- March 2013
- November 2012
- October 2012
- September 2012
- July 2012
- June 2012
- May 2012
- April 2012
- February 2012
- October 2011
- April 2011
ITMA latest news
VDB’s private budget brand GOLDLINE well received in the market
Recently, a new private brand Goldline is introduced into the UK by Van den Ban Autobanden B.V. (VDB), international tyre wholesaler/distributor in Europe with their HQ in the Netherlands.
‘’We can proudly announce that our new brand Goldline is very well received in the market’’, according to the Dutch tyre wholesaler.
VDB’s new private brand was physically introduced in the UK in September. VDB: ‘’We expect that our Goldline summer tyres will be successful in the UK market, although winter and all season tyres are relatively small in the UK the patterns are well received. With Goldline, VDB offers a brand that perfectly meets the demand in the market for budget tyres.
Goldline is a global brand and is characterized by its slogan: ‘Quality tyres for a budget price’. The tyres are produced by a reliable Chinese manufacturer. ‘’We have a successful cooperation with this manufacturer for many years now and we have a good experience with the balanced quality of the tyres they produce’’, according to VDB.
In the beginning of 2017 VDB will introduce a wide range of Goldline summer tyres for PCR, (U)HP and Light Truck/Caravan. The PCR range will consist of no less than 32 sizes from 13’’ up to 16’’, the (U)HP summer profile will be available in 27 sizes from 16’’ up to 19’’ and the LT summer range will consist of 20 sizes from 12’’ up to 16’’. A wide range of Goldline winter and all season tyres for PCR and Light Truck/caravan is already available, in more than 110 sizes totally. The assortment will be expanded with an extensive range SUV tyres within a short period of time and a range TBR tyres will be introduced also in 2017.
VDB believes in the strength of Goldline. “The combination of the good price/quality ratio, the wide range and a good availability, will make Goldline successful,” according to VDB.
VDB is known by its slogan ‘Your Total Tyre Supplier’, which perfectly represents what the company stands for. This international wholesaler/distributor characterizes itself by its complete assortment (in PCR, SUV/4×4, LT and TBR) with a total stock of 1.5 million tyres. Besides the extensive assortment, VDB offers their customers the possibility to order tyres 24/7 via E-commerce, custom made IT connections, or the VDB App. Additionally VDB offers their customers comprehensive support in the field of Marketing, After-Sales and Customer Services.
Fast and accurate deliveries are one of VDB’s greatest strengths. Customers in the UK are offered weekly deliveries by the private transport company of VDB, as well as partial delivery services. Goldline tyres can be delivered in smaller quantities, as part of weekly deliveries, but also in direct shipments.
Are you interested in becoming a Goldline-distributor? Please contact our UK sales department for more information or visit the website.
Tags: Tags: budget tyres, good price:quality ratio, summer tyres, Tyre Industry, Tyres